Journal
Notes from the studio on what websites cost, how they get built, and why they break.
What a $12,000 website actually includes
A line-by-line look at where the money goes on a typical marketing site.
Pricing
The page list comes first
Why we write down every page before anyone opens a design tool.
Process
How to move a website without losing the URLs search engines know
The short version: write down every URL before you touch anything.
Migration
Write the homepage last
It is the hardest page on the site, and it gets easier once the others exist.
Content
Five questions to ask before you hire a web studio
The answers will tell you more than the portfolio does.
Process